I've been using the Mac 101s a lot lately and they're fantastic. I would have never guess from looking at the spec sheet and marketing info. The only thing I wish it had is color mixing in the lens. I thought I'd miss a zoom feature, but the fixture really doesn't need one.
Also, Martin's website says they're 2700 lumen. This has got to be a major understatement. They outshine my 4k lumen fixutres with new lamps and the same beam angles.
I think MAP is around $2k, but i've seen them advertised on the internet for $1700-$1800. Martin also says that there are substantial price breaks on quantity. I don't exactly know what that means.