Use ceiling speakers as mentioned in previous posts, but also install a good DSP processor. dbx zonepro, symetrix shure and ashly make good economical ones, Biamp, BSS, Mediamatrix are more complex.
I've found that good mic equalization (and I'm assuming push-to-talk goosenecks or similar) really helps with the clarity and quality of the system.
The bass&treble knobs that manufacturers have been putting on those basic PA type 70V amps for the last 80 years just aren't adequate. Not to mention the autolevelling, compressing and anti-feedback modules in the DSP's goes a long way in making the system bulletproof.
Also things like volume knobs and mic-mute switches can be located easily near the official's seats (mic mute for the public's mic is important -it may have to be timed)Also the dsp makes record and distribution feeds and telephone interfacing much simpler.
Just some of my recommendations from experience.